We are holding our hands together with Dialog Axiata PLC to introduce amazing android mobile educational games for kids aged three upwards in English and Sinhala, with Tamil soon. The Games provide kids with the experience of overcoming challenges, improving analytical skills and provides entertainment based learning. These educational games are developed for kids to learn the basic concepts necessary for pre-school and school in a fun, easy and quick manner.
Marketing your IT service company can seem like a foreign notion. Let’s break it down into 6 tips that can help your business continue to grow.
1. Know your market
Understanding your customer is the first step to developing a strategic marketing plan. You can ask these two questions to help determine groups that you should focus on:
Modern technology made it possible for companies to hire amazing talent worldwide, ensuring the 24/7 customer services along with saving serious amount of cash. The question today isn’t whether or not to hire a remote team, but how to actually solve the challenges that come along with it.
Establishing efficient team communication and collaboration, ensuring everyone is on the same page, and staying productive are usually the challenges most remote teams experience.
We’ve interviewed three well-known tech companies that successfully manage their dispersed teams across different time zones. Let’s take a look at their secret formula of the effective remote team management they’ve exclusively shared with our team.
It can be difficult for a lot of companies to outsource. For many, it represents a loss of control, or accepting that you can’t handle something internally – but it shouldn’t be a negative decision. Using a digital agency can help your business achieve the best possible results online, while you focus on your core business activity – i.e., the products or services your digital presence is attracting people to! But above all, working with a digital agency is a partnership.
Whether you’re looking for SEO, PPC, design, web development, marketing, display, CRO, PR or content, finding the right agency can be difficult. It’s a crowded marketplace, so where do you start looking? How do you find the right fit?
Come one, come all! There are new(ish) top level domains for sale, and we’re here to tell you all about them! Okay, for the uninitiated, top level domains are basically those little bits at the end of a website’s home address. You know, “.com”, “.org”, “.net”, etc. If you have a website, you could be paying anywhere from $15 to $10,000 USD a year for one, depending on how popular the keywords are. Well now there are a bunch of new ones out there.
As a digital marketer or an SEO, we all have met that client who is yet to see the true colours of digital marketing or understand its true potential. While many digital marketers in Sri Lanka and around the world have continued to debunk the myths about digital marketing, it pays to take a look at some of the latest and the most common myths and misunderstandings that still prevent businesses exploring the true potential of Digital Marketing.
A few years back, developing and designing a website was simple. This process entailed creating a website that generally looked good and would be appealing to a large number of people. In recent times companies such as WebMastersHelpGuide.com offer website design & SEO services to jump start your business. was coming up with a site that would please the target audience and give a business enterprise or brand a form of online presence. Well, this is no longer the case as websites are no longer just required to look good and just ëbe thereí. The effectiveness and success of a website now heavily depends on whether it can be easily discovered by search engines.
Search engines like Google and Bing are used by millions of web users each and every day. Websites that show up at the top of search engine results pages benefit from increased traffic and popularity that other websites are not so lucky to enjoy. The factor that determines which websites rank higher than others is what is referred to as SEO or search engine optimization.
Search engine optimization is therefore an online marketing strategy that helps a website to be easily discovered when users search for popular keywords phrases on the web. Whatever niche or field your business or brand falls under, website design and SEO can help you to establish a successful website that can attract millions of potential consumers every day. When your website appears on the first, second or even third page of search results, you can then confidently say that you have successfully optimized your site for search engines.
Creating a website that is worthy in the eyes of Google is no easy task. Google is an extremely harsh judge without any human compassion or understanding. It simply crawls your site with tiny programmed spiders and ranks your site based on a variety of different SEO factors. To make matters worse, you’re actually supposed to write your content for humans without actually considering Google’s feelings.
This is obviously pretty tough. How can you write human-readable content that also pleases a program? First, you have to understand that Google is judging more than just the meat of your content. They are judging how your page is organized, themed, and how reliable it is. They want to know that your site can provide a variety of different pages with themes that relate to a certain keyword. As far as the content goes, if the people who read it like it, then it’s probably good enough for Google as well.
That’s because Google’s program can’t really understand what is or isn’t high-quality content. Sure, it can do spell checks and whatnot, but it can’t tell the difference between Dr. Seuss and Shakespeare. Only human readers can do that. Those readers then link back to your pages, which give them some authority and respect according to Google.
So, breaking away from the tired concept of creating high-quality content, what can you do to ensure that Google is really impressed with your website? The word you are looking for is “siloing”. Siloing is an interesting SEO theory that has been around for a while and has always proven itself to work exceptionally time-and-time again.